12oz Clarifying Therapy Shampoo

  • Removes excess build-up
  • Designed for color-treated and chlorine-damaged hair
  • Paraben-free formula is gentle, yet effective
  • Natural ingredients strengthen and protect hair while soothing the scalp

Especially Designed for:

  • All hair types
  • Color-treated hair

Will this work for Me?


I have never before written a company regarding a product, but your products have proven to be so outstanding I had to reach out and tell you how pleased I've been with the results. I cannot thank you enough. A product that actually lives up to its claims and then some. Well done!

  • Maribeth

I have gotten compliments from complete strangers on my hair. And I sing the praises of Ovation to everyone I can. I also have ordered your 6 oz. set for two of my friends, who love Ovation, as well. I could go on and on, but I think you get the point.

  • Karen

Purpose and Pure Ingredients


We developed Ovation Clarifying Therapy Shampoo for all hair types to remove excess build-up of minerals, chlorine, residue left by styling products, and even hard water. Ovation Clarifying Therapy Shampoo is paraben-free and formulated with a mild surfactant to ensure that key ingredients that facilitate the breakdown of build-up are dispersed.


We recommend that you use this shampoo prior to a color, highlight, or other hair process to allow for maximum absorption and retention of the treatment you will be receiving. This is an excellent precursor to the application of the Ovation Cell Therapy®.


Your hair will be clean, shiny, soft, and manageable—Discover the Ovation difference!

Pure Ingredients

  • Sodium Laureth Sulfate produces creamy rich lather that is mild and gently cleans.
  • Glycolic Acid to reduce pH and open the cuticle to allow for thorough cleansing. Glycolic Acid also makes hair less prone to breakage, more manageable, alleviates dry scalp and skin, and withstands heat for much better styling.
  • Amino Acids to produce cosmetic effects such as moisturizing, strengthening structure, color protection, shine, and they repair surface damage.
  • Aloe Vera soothes, moisturizes, and helps to heal hair and scalp.
  • Saw Palmetto Extract to block production of DHT and revive the follicles.
  • EDTA to provide the chelating to remove excess build-up of minerals. For better treatment results
  • Polyquaternium-10 to reduce the effect of static electricity while enhancing the feel and texture of hair that has been exposed to free radicals and chemical treatments.
  • Fragrance of fresh grapefruit and peach.

Frequently Asked Questions


Apply Ovation Clarifying Therapy Shampoo to wet hair. Gently work into lather at the scalp and lightly massage through ends, then rinse. Follow with Ovation Cell Therapy® Hair Treatment and an Ovation Crème Rinse. This shampoo is safe for everyday use, although we recommend using approximately every fourth to fifth time you shampoo of your hair.

Have More Questions? Please let us know...

(888) 411-3252 or Click Here

Can I use Ovation Clarifying Therapy Shampoo with Brazilian blowout?

We do not recommend that you use this product with a Brazilian blowout.

Is this safe for my hair color?
YES, it’s especially designed for color-treated hair. 

Balance System


Moisture System


Volume System